The FR 970 has all the high end features of the fenix line: stamina, ecg, flash light, sapphire screen. Plus onboard maps. Why would anyone now want to buy a Fenix? They had to justify the not small price bump with the new features. But I bet it will canabalize Fenix 8 sales. Maybe they realized the crazy high cost of the F8 was a bit of a reach and sales aren't what was predicted? I'm not complaining. I now doubt I'd get another Fenix in the future.
Here is the FR specs/overview: www.garmin.com/.../010-02969-00