Heart rate too low during run, then jumps up.

When running with my watch it shows heart rates thats way too low. I set one of my best times on my usual running route, yet my watch showed an average heart rate of 132 - my apple watched had me at an average of 160 to 170 on the same route Towards the end of the run it shot up very quickly. The chart below shows my heart rate for my run.

Afterwards i tried going for a run again and experienced the same thing, chart below:

 Has anyone had similar experiences? Should i return the watch or is it possibly a seeting i got wrong?