It's amazing how bad the 645 Music sucks. It gives me an error when I try to transfer mp3 files. I mean why would I want to connect to Amazon music? The whole point is that I DON'T have to run with my phone. Why would I want the music on my watch if I have to keep my phone on me? Anyway, holding the down button doesn't work. The music screen doesn't show up on my watch. Also, the watch won't pair to the headphones. So stupid. Such a waste of time.
Let's face it. It's just a GPS watch. The music doesn't work. It's just a gimmick to upsell.
You have to create and sync play lists you can't transfer actual music files. And you don't need to carry your phone with you. You can connect your wireless headphones or earbuds to the watch directly and so long as you have synced music it works. I use amazon music all the time.